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Cubyn's mission: They enable e-merchants to fully outsource their processing and delivery logistics by offering a first-class, unconstrained supply chain so they can focus on their business activity.

Their secret? They have built the best technology to optimize the logistics process. They store, prepare and ship their customers' orders.

Since the Covid-19 crisis, retailers have seen their sales skyrocket. This is a great opportunity for Cubyn. The objective: To get in touch with their prospects as quickly as possible, to quickly position themselves as a leader and increase their growth.

How Adnova helped

“For our prospecting, we send emails and then make calls depending on the customer's activity, whether or not they open our emails, etc. So we contact our prospects in a very personalized way. Our process is simple. We go to the LinkedIn company page of the e-commerce company we're interested in, then we get the structure of the company's email with Kaspr and we can get emails from several people in the same company.

I also retrieve with Kaspr the phone numbers of prospects to call them directly if they don't answer my emails.

Before calling a prospect, I had some fears, the immediate refusal on the phone, the question "How did you get my contact information?". But in the end, when you make them understand how you got the contact information, they are receptive, and this is also the rule of the game when prospecting: know how to respond to customer refusals and make them understand that you are there to accompany them and not to scam them.