Building ads one by one in Meta Ads Manager is a bottleneck that kills productivity. Each manual ad requires clicking through hundreds of toggles, copy pasting ad copies and descriptions, a repetitive, error-prone process that compounds at scale. For agencies running hundreds of ads and performance marketers testing multiple creatives weekly, manual ad creation consumes hours that should be spent on strategy, analysis, and optimization. This is why bulk ad launching has become the standard for high-performing teams. Top agencies and media buyers are adopting tools and processes that batch upload, and configure ads in minutes instead of hours. It's no longer a nice-to-have, it's a competitive necessity.

Adnova streamlines the bulk launch process for Meta ads, eliminating manual setup that drains hours from your team. Instead of creating ads one by one, you can upload multiple creatives, apply templates, and configure ads in bulk, cutting campaign launch time from hours to minutes. For agencies and performance marketers managing ads at scale, this automation translates directly to faster iteration, more campaigns deployed, and better ROI on your time.

What You'll Learn

• How to bulk launch ads from adnova
• Uploading creatives from various data sources
• Apply ad copy templates at scale
• Configuring ad sets in bulk
• Launching multi-placement ads
• Launching flexible ads
• Launching catalog ads
• Launching carousel ads
• Launching partnership ads

Getting Started with Adnova

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Upload Your Creatives

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Adnova lets you load creatives from multiple sources without leaving the platform, existing ads, organic posts, Google Drive, Dropbox, or direct links. Click "Load Media" and select your source, and choose the creatives you want; adnova handles the rest. This eliminates the need to download, reupload, and organize files across tools.

Pick and choose which ones you want to launch as ads. Filter and select only the assets you need for your current campaign.

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Apply Ad Copy Templates

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Consistency at scale requires templates. Adnova's pre-madeable ad copy templates let you apply ad copies across multiple ads simultaneously, maintaining consistency while cutting copy-pasting time. Select a template, customize variables, and apply to your entire ad set in one step.

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Configure Ad Sets in Bulk

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The real time-saver is the bulk ad set configuration. Instead of setting ad sets individually apply them to all selected ads.

By selecting the ads and using the bulk edit option you can configure ad sets to all ads. You can also make changes to any of the field. 

Learn more: How to launch ads →

Launching Different Ad Formats

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Multi-Placement Ads

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Multi-placement campaigns automatically distribute your creatives across different placements like reels, feeds and story. This format is essential for various reasons. With adnova's smart grouping of multi-placement ads the ads with right naming convention ( For example: same name ending with different resolutions) will be grouped together automatically.

You can also manually create multi placement ads in case you don’t want to follow the file naming convention by choosing from the creatives you have picked.

Learn more: How to launch multi-placement ads →

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Flexible Ads

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Flexible ads adapt creatives to fit different placements and formats automatically. You can easily configure your flexible ads by just grouping the creatives together.

Choose Flexible ads in Group creative and swiftly pick and group the creatives you want in a flexible ad and launch them as flexible ads. 

Learn more: How to launch flexible ads →

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Catalog Ads

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For e-commerce and retail, catalog ads pull product data dynamically from your feed. By bulk uploading catalog ads adnova connects your product catalog to multiple ads at once, and launches product sets across multiple ads simultaneously.

Once you have selected the appropriate ad sets. You can easily connect any product catalog by choosing the catalog or the product from a dropdown or pasting the product set ID

‍Learn more: How to launch catalog ads →

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Carousel Ads

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Configuring carousel ads in ads manager is the most time consuming process. Bulk configuration in adnova lets you define carousel card order, titles, and portrait version of the creatives as well.

Group the creatives by carousel and choose the slides order and launch them as ads in seconds

Learn more: How to launch carousel ads →

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Partnership Ads

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Adnova supports launching two types of partnership ads: partnership ad code and identity-based partnership ads.

You can obtain the partnership code from your creator and simply paste it to run their creative as an ad or connect your ad account to the creator account and run ads on behalf of them.

Learn more: How to launch partnership ads (ad code) →

Learn more: How to launch partnership ads (identity) →

Ready to Optimize Your Campaigns?

Bulk uploading Meta ads isn't just about speed - it's about scaling your operation without scaling your team. By automating creative upload, templating, and ad set configuration, you reclaim the hours spent on manual setup and reinvest them in strategy, testing, and optimization. For agencies and performance marketers running six or seven figures in monthly ad spend, that efficiency compounds fast.

The best way to see Adnova's impact on your workflow is to experience it firsthand. Book a call with our team to see how bulk upload can transform your campaign launch process and free up your team for higher-impact work.

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